The Ghosts of Groundhog Day

Third in a Series on Reputation Management and Risk Communications

“Generals are always prepared to fight the last war.”
– Winston Churchill

The worst decisions I have ever made are those that try to correct the past.

We overcompensate or second guess or simply take the road “less traveled” and think, as Robert Frost so beautifully wrote, that it will make “all the difference.” While the past is a wonderful teacher, it is but a factor, not a blueprint.